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Rebadging of Global Capability Centers: An Industry Insider's Perspective

Written by BPS | Sep 12, 2024 8:29:35 AM

Global Capability Centers (GCCs) have become a crucial component of many multinational corporations' operational strategies. As organizations seek to optimize their global footprint and leverage diverse talent pools, GCCs have emerged as strategic hubs for innovation, efficiency, and scalability.

To gain deeper insights into the current state of GCCs and their evolving role, we spoke with industry experts Shannon Cobb and Nikhil Jaganathan about the trends, challenges, and opportunities in this space. Here are the key takeaways from our conversation:

Interviewer: What are some of the main drivers behind companies establishing or maintaining GCCs?

Shannon: GCCs offer several advantages for organizations, including access to global talent, cost optimization, and the ability to drive innovation. However, the effectiveness of a GCC often depends on factors like scale, brand recognition, and the nature of work being performed.

Nikhil: Absolutely. We've observed that successful GCCs typically have over 1,000 employees, possess a strong brand that attracts talent, and focus on high-value, IP-sensitive work. This combination allows them to become true global capability centers rather than just capacity plays.

Interviewer: Are there situations where companies might reconsider their GCC strategy?

Shannon: Yes, particularly for smaller or inherited GCCs that struggle to achieve the necessary scale or efficiency. In some cases, companies are looking to transition from a fixed cost model to a more variable, transaction-based approach.

Nikhil: We've seen instances where companies with GCCs of 250-500 employees that haven't scaled further over 10+ years and aren't doing highly IP-sensitive work may benefit from exploring third-party partnerships instead.

Interviewer: What are some alternatives for companies looking to optimize their global operations?

Shannon: One option is partnering with specialized service providers who can offer a tech-led BPO approach. This can potentially deliver 10-20% cost savings through increased automation and operational efficiencies.

Nikhil: Exactly. Third-party providers can often manage costs more effectively over the long term due to their ability to spread expenses across multiple clients and maintain a more balanced talent pyramid.

Interviewer: How do companies ensure a smooth transition when shifting from a captive GCC to a partner-managed model?

Shannon: It typically involves a phased approach. In one recent case, we implemented a three-month fixed-cost transition period followed by a two-year transaction-based model. This allows for continuity while gradually shifting to a more flexible arrangement.

Nikhil: It's crucial to conduct thorough due diligence and set clear performance expectations. We often commit to maintaining or improving existing service levels while delivering cost benefits.

Interviewer: Are there any emerging trends in the GCC space that companies should be aware of?

Nikhil: While we're seeing continued interest in establishing GCCs, there's also growing recognition that a hybrid model can be effective. Even large captives like Goldman Sachs or JPMorgan Chase supplement their capabilities with third-party vendors for certain functions.

Shannon: The key is finding the right balance based on an organization's specific needs, core competencies, and strategic priorities.

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As the global business landscape continues to evolve, GCCs will undoubtedly play a vital role in shaping corporate strategies. However, companies must carefully evaluate their options and remain flexible n their approach to truly capitalize on the benefits of global operations. Whether through captive centers, strategic partnerships, or a hybrid model, the goal remains the same: driving innovation, efficiency, and competitive advantage on a global scale.