Optimizing Master Data Management for a Leading Global Distribution Systems Provider in US
Overview.
A leading global distribution systems provider for air bookings in US sought a Master Data Management (MDM) solution to create a golden record, understand customer behaviors, and reduce technical debt. Coforge implemented a comprehensive MDM solution using Informatica tools, Oracle, and a robust tech stack, resulting in improved data quality, streamlined processes, and enhanced product strategies.
The client faced significant challenges in their data management processes:
Creating a Golden Record: Needed an MDM solution to establish a single source of truth.
Targeted Product Strategies: Required deeper insights into customer behaviors and market conditions.
Reducing Technical Debt: Aimed to consolidate tools and technologies to reduce technical debt.
Solutions.
Coforge implemented a comprehensive MDM solution tailored to the client’s needs:
Master Data Management: Utilized Informatica tools and applications to process and manage mastered data.
MDM Database: Used Oracle as the MDM database.
ETL Tool: Employed Informatica PowerCenter for ETL processes.
Data Stewardship and Workflow Management: Implemented E360 and Provisioning tools to handle data stewardship and workflows.
Tech Stack: Integrated Informatica PowerCenter and Informatica MDM for seamless interaction and better fulfillment of UI requirements compared to Talend MDM.
Key Highlights:
Coforge's solution delivered significant value to the client's operations:
Customer Data Platform: Gathered data from multiple sources to create a 360-degree view.
Data Steward Capabilities: Provided tools for data stewards to approve and correct records, replacing manual processes.
Efficient Onboarding and Data Movement: Enabled easy onboarding of new data sources and smooth data movement from Base Objects to MDS to create the golden record.
