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Maintaining 99% Quality Levels while Transitioning Customer Service for a Seamless Customer Experience

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Overview.

A company faced a complex brand onboarding challenge, requiring a meticulous transition plan and high-quality service delivery across various channels. Coforge's solution, leveraging regional expertise, peer support, and ongoing quality monitoring, ensured a smooth transition and improved customer satisfaction.

Challenges.

The client faced several hurdles during brand onboarding:

  • Week-by-Week Transition Management: Implementing a structured weekly plan was crucial to manage the complex brand onboarding process.
  • Prioritizing High-Volume Queues: Efficiently handling high volumes of inquiries across different channels was essential.
  • Quick Turnaround Times: Delivering fast and timely responses to customer requests was critical for a positive experience.
  • Maintaining High Quality: Ensuring consistently high-quality service across all touchpoints remained a priority.
  • Meeting Service Level Agreements (SLAs): Achieving and exceeding established service level agreements was vital.

Solution.

Coforge implemented a multi-faceted strategy for a successful brand onboarding:

  • Strategic Site Distribution: Established a three-site solution to efficiently manage different regions and modes of contact (voice, email, chat).
  • Peer Learning and Onboarding: Facilitated peer partnering to accelerate new resource onboarding and product familiarization.
  • Dedicated Floor Support: Assigned dedicated resources to provide real-time support to agents, ensuring effective and high-quality service delivery.
  • Continuous Learning & Quality Management: Implemented regular refreshers, knowledge checks, live monitoring, and daily feedback & coaching to minimize errors and maintain quality standards.
  • Backlog Reduction: Utilized dedicated experienced resources to clear any backlogs and maintain smooth operations

The impact.

  • Better Services – Quality Management
  • Average volumes handle
    • Voice (Inbound & Outbound – 4500 call)
    • Email & Chat – 6500 Transactions
    • Back Office – 5500 Transactions
    • Contract Loading – 2000 Plus Transactions
  • Increased Efficiency to capture more Bookings
  • TAT Adherence – Quick turnaround times
  • Better Services – Quality Management

 

Achieved 99% Quality

 

Customer Satisfaction/ Retention  

 

First Chat/ Instant resolution

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