Empowering MSLs: Leveraging Congress Data for Strategic Insights
Overview.
MSL has a vital role in pharmaceutical & health-care industries. Key responsibilities are to ensure that products are utilized effectively, communicate with scientific experts to internal colleagues, establish and maintain peer-peer relationships with leading physicians (KOL). But most of their time is invested in reading the data. The requirement is to enrich congress data and get insights to enable MSL.
The client’s business faced challenges in integrating diverse congress data formats efficiently, managing large volumes for timely insights, extracting meaningful analytics for MSL strategic guidance, ensuring compliance with regulations, fostering user adoption, and providing real-time insights. Resolving these required robust data integration, advanced analytics, compliance measures, and comprehensive user training.
Solution
The solution is developed using Quasar Document AI. ML techniques and NLP are used to generate clusters and relevant topics. Solution includes below activities:
