Experience is paramount in the travel industry as travelers now demand seamless, hassle-free, and personalized journeys. According to an IATA survey, 88% of passengers are willing to share data for a smooth travel experience. Technologies like web 3.0, commerce, AI, and analytics enable companies to quickly adapt and meet these growing customer expectations. By combining real-time customer data insights, preferences, operational data, and social and third-party data, unique personalized experiences can be built across channels. Coforge has developed a proven strategy through design thinking, prototyping, testing, and optimization to help customers create best-in-class experiences.
A few of our key offerings include:
- Building the data personalization strategies and roadmaps
- CX initiatives, customer 360 degrees, and omni-channel experiences
- E-Commerce and Mobility applications
- Digital Marketing - including campaign management, promotions, and content management.
- Customer segmentation and customer data models
- Loyalty solutions covering end-to-end management of loyalty currencies across accrual, redemption, validity, business rules, and notifications.
