Ushering in a New Era of Retail with AI Solutions for Personalized Engagement.

The global retail sector is witnessing significant transformation in customer interaction and purchasing habits. Moving from multi-channel to omnichannel strategies, businesses are embracing "phygital retail" or hybrid shopping to enhance personalized and efficient shopping experiences. This shift emphasizes experiential purchasing, driven by customer demand for hyper-personalization and growing immediacy.

Coforge supports retailers in enhancing consumer engagement and optimizing operations with services that directly address these strategic trends, empowering them to thrive in this evolving landscape.

Suite of AI solutions encompassing the entire consumer journey and beyond

Product Querier Bot facilitates efficient product queries through vast datasets in retailer's digital library, utilizing contextual understanding over keywords for versatile data retrieval.

Our Real-Time Agent Assistance solution enables immediate guidance, next best action, live anxiety checks, empathetic responses, guided workflows, auto call disposition during customer interactions, swiftly resolving issues and automating post-call tasks like summarization and notes maker.

Self-Service Autonomous Agent acts as a digital employee equipped with 20+language response capability, real-time sentiment analysis and seamless hand-off, promptly addressing inquiries, procedural questions, ticket follow-ups, and common issues.

Augmented Reality (AR) and Virtual Reality (VR): AR/VR to elevate customer engagement and transform shopping experiences enabling hyper personalization through virtual try-ons, interactive product demonstrations, and personalized shopping environments that redefine how consumers interact with brands and products, both online and in-store.

Retain Analytics Solutions: Our supply chain solutions optimize operations with agile demand planning and forecasting, ensuring retailers meet consumer expectations for immediacy and efficiency in store and supply chain management.