Improved Customer Experience with a New Redesigned Responsive Website Generating 3.5 Billion GBP Revenue for a Leading Flag Carrier of UK

Business Challenge

Client faced challenges owing to a highly complex architecture with multiple systems coming from multiple vendors resulting in an average customer experience. There was also a need to redesign and enhance the existing website platform and enable improved time to market for new features. More reliable and efficient service was required to minimize platform outages, reduce repetitive incidents, enhance problem management, and upgrade an outdated technology stack.

Coforge Solution

Redesign and development of new responsive website: Coforge designed and developed a user-friendly and feature-rich responsive website based on a spring-based backend with REST & SOAP services enabling seamless integration across various platforms

Managed services based on a robust support model: The new application and services were smoothly transitioned to a business-as-usual state with a robust support model with 24*7 coverage. The resulting platform ensured 99.95% SLA compliance based on proactive incident management with effective business domain support.

The teams are currently delivering nearly 1-2 releases per day with 2500+ automated test cases for increased efficiency and quality.

Results

• High performance and stable platform with 99.95% SLA met.
• Increased look-to-book ratio with 50K bookings per day and reduced exit rate from the site.
• Faster code delivery to production.
• Compliance with security vulnerabilities.

Key Highlights

Delivered and managing airlines e-commerce operating with 20 Million user base, enabling 3.5 Billion GBP revenue and supporting 50K bookings per day, 5K Holiday bookings per day , 7K NDC bookings per day, 100K online check-in per day.